I bet you didn't know this about inbound links

Users searching for your site on Google might not necessarily want to land on your homepage. Sitelinks on the SERP provide them with a direct link to other parts of your site which might be more relevant to them. Link signals tend to decay over time. Sites that were once …

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What are the merits of web 2.0 on today's web?

Prior to making any contact with an advertising agency, company leaders identify and prioritize corporate goals. If resources are sufficient, it's ideal to have both in-house and agency search marketers collaborating together. It is important to inspire confidence, the confidence that your result is something that will satisfy their user …

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Low Text-to-HTML Ratio

Heading tags are tags that are used for the creations of headings. The most important tag is the h1 heading tag, and will usually be the title of a post. Heading tags have a top-down hierarchy from h1 to h6. What value do headings have for SEO? Understanding at all …

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